Refit of club to cost £350k
Firefighters at the Dream Lounge, in Victoria Road, where a car smashed into the entrance of the club and setting it on fire
THE Dream Lounge club, gutted by fire in July after a black Honda crashed into the building,is reopening with a cheeky nod to the disaster.
Management is currently waiting for a liability claim to be approved by insurers before work starts on the £350,000 refurbishment of the ladies’ and gentlemen’s club.
The blaze will be incorporated into the redesign as a tongue-in-cheek reference to the incident.
Lee Budd, manager of the Dream Lounge, said: “We are looking to change how the club looks on the relaunch by playing on what happened as much as we can. Very shortly a sign will be put up outside with the new logo which will explain more. When the owner returns next week we will get the design finalised.
“It is going to be the same club with the same people running it, but we just want to modernise it a little.”
The town centre club was destroyed by the fire and needs a complete refit before it is ready to reopen.
But management hopes to have the new reincarnation of the Dream Lounge open by Christmas, even if it means paying for building costs themselves.
“The whole club needs a refit,” Lee added.
“Obviously there is fire damage to the front and smoke damage to 100 per cent of the club, so it is a case of a full strip-out and total refurbishment. We are probably looking at three months for the refit.
“We are hoping to have it open again by Christmas, but that all depends on the insurance money and construction work, so it could be touch and go.
“Combined with the owner it will probably cost about £350,000, or in excess of that. That takes into account the shop front and all the walls which need to be painted. It is a large sum of money, but if there is any way we can speed the process along, whether it be putting hands into our own pockets, we will do it. We do not have a pot of gold to pay people with though.”
Many of the staff and customers have now moved on, but Lee is confident he can entice them back.
“There is always a risk that our regulars have gone elsewhere and our girls will have moved on by now, but we hope when we reopen we will be able to bring everybody back to us.” he said.
Charlotte Rogers, daughter of owner, Pete, said: “We are just waiting for the results of the liability claim. It is for them to accept how much money they are going to give us and then we can decide what road we are going to go down.
“It is all in the hands of the insurance company now, but we are hoping to hear back from them in the next couple of weeks.”
l Faisal Qaddas, 26, of Colbourne Street, has been charged with arson with intent reckless as to whether life was endangered, in relation to the fire and will appear at Swindon Crown Court on October 18.
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