Kettle Chips and Heart teamed up to give one crisp fan the ultimate prize – their very own Kettle Chip seasoning - and each pack sold will raise 20p for Global, a charity helping young people around the UK, including Swindon's STEP project.

Created by Global, the media and entertainment group, Global’s Make Some Noise project helps disadvantaged youngsters by supporting small projects that struggle to raise awareness. The sharing packs hit the shelves in McColl’s nationwide next week, selling at £1.

Heart listeners were asked to come up with an innovative new crisp seasoning. Laura from Ipswich suggested the winning Chicken Katsu Curry flavour, and the culinary whizzes at Kettle set about making it happen, using 100 per cent real food ingredients to replicate the popular Japanese-inspired dish.

Laura says: “I was sitting in my car waiting for my sister to finish work and spent 15 minutes contemplating what I thought would make a good flavour, coming up with ludicrous ideas at first, and then it came to me - Katsu Curry! I debated whether to even enter, but thought why not',and a few weeks later I get a phone call to say that I had won. My first reaction was to laugh, because I couldn't believe the odds! I’ve never won anything from memory, so this will be up there with one of the best prizes ever. My very own Kettle Chips!”

Emma Bradley, director of Global Goodness, says: "Everyone who buys these crisps will help young people right across the UK living with illness, disability or lack of opportunity. In Wiltshire, for example, we work with STEP (the Swindon 10-18 Project), a service that helps vulnerable young people living in and around Swindon."

Kettle chef Phil Hovey says: "Chicken Katsu Curry has been on my radar for some time so when it won the competition I couldn’t wait to get cracking!

"This delicious dish has all the character and interest to become a truly iconic seasoning. Its creamy rich coconut enhanced with curry spice works wonderfully with the notes of crispy chicken. I hope Laura likes what I’ve done.”

Kettle Chips are hand cooked in small batches using British potatoes, most from within 30 miles of the factory.

For more information, head to: makesomenoise.com.