Restaurant chain is set for Circus action

This Is Wiltshire: The framework is in place at Regent Circus The framework is in place at Regent Circus

THE new £50m Regent Circus leisure destination has added more spice to its menu of restaurants after securing another well known chain.

Development company Ashfield Land has revealed that Jimmy’s Restaurants, operators of World Kitchen and Pan Asian Kitchen, will join Nando’s, Prezzo, Ask and Coal Grill & Bar in confirming they will be opening at the development when it is completed next autumn.

The Pan Asian Kitchen will offer Swindon diners more than 100 different dishes of Indian, Italian, Mexican and Chinese cuisine.

The company has signed a 25-year lease and will be combining two units to create a restaurant totaling more than 7,000 sq ft, Ashfield Land managing director Andrew Fisher announced.

Only two of the eight restaurant units now remain available and the company is in advanced negotiations on one of those, he said.

“We are delighted to add Jimmy’s Pan Asian Kitchen and Bar to the increasingly impressive menu at Regent Circus,” said Andrew.

“It is the latest restaurant chain to recognise that the new retail and leisure destination offers a first class business opportunity.

“Interest in the units at the development has accelerated since we started construction work in the summer and it highlights the pent up demand and the strength of the development which is anchored by Cineworld.

“It is very satisfying to see the jigsaw almost complete and the transformation of this part of Swindon town centre making very positive progress.”

Jimmy’s Restaurants property director Jeremy Smith said: “Regent Circus has all the right ingredients for a fantastic leisure destination.

“We are very excited at the prospect of introducing our unique blend of food and fun to the people of Swindon.”

The retail and leisure destination will include a Cineworld six-screen all digital multiplex cinema, a Morrisons superstore and a 450-space car park.

Ashfield Land acquired the freehold in 2006 which facilitated Swindon College’s relocation to a new £17m campus.

James Digby, a director at Ashfield Land, said that everything is on track with the development.

He added: “The roof of the supermarket section is nearly on and we have started work on the second part which will house the cinema and restaurants.

“You can now see the outline of the cinema in the frame.

“We are on schedule to be able to hand everything over at Easter to be fitted out ready to open in October.”

Comments (11)

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11:55am Tue 10 Dec 13

bussy1 says...

Just what Swindon needs. Another buffet restaurant serving sub standard pan Asian food, i.e. quantity over quality. And if the Derby branch is any thing to go by, Cobra at £4.95 a bottle. Ouch!!
Just what Swindon needs. Another buffet restaurant serving sub standard pan Asian food, i.e. quantity over quality. And if the Derby branch is any thing to go by, Cobra at £4.95 a bottle. Ouch!! bussy1

1:15pm Tue 10 Dec 13

reality_check says...

I can, er, hardly wait..
I can, er, hardly wait.. reality_check

1:16pm Tue 10 Dec 13

GroundhogDay says...

How underwhelming. Not a huge fan of chains generally but this selection is very mediocre so far. Why not Wagamama, Giraffe, Bill's, Jamie's. Fingers crossed the re-vamping of the Outlet Village food hall might improve things...
How underwhelming. Not a huge fan of chains generally but this selection is very mediocre so far. Why not Wagamama, Giraffe, Bill's, Jamie's. Fingers crossed the re-vamping of the Outlet Village food hall might improve things... GroundhogDay

1:28pm Tue 10 Dec 13

reality_check says...

I can, er, hardly wait..
I can, er, hardly wait.. reality_check

1:33pm Tue 10 Dec 13

house on the hill says...

Heck of a lot better than the usual Swindon fayre of Mc restaurants and pizza takeaways. Lets wait and see before passing judgement.
Heck of a lot better than the usual Swindon fayre of Mc restaurants and pizza takeaways. Lets wait and see before passing judgement. house on the hill

2:33pm Tue 10 Dec 13

SlantedView says...

GroundhogDay wrote:
How underwhelming. Not a huge fan of chains generally but this selection is very mediocre so far. Why not Wagamama, Giraffe, Bill's, Jamie's. Fingers crossed the re-vamping of the Outlet Village food hall might improve things...
Couldn't agree more! As far as chains go, Wagamama and the Jamie's brand would be a big step in the right direction for adding modern, contemporary eating in Swindon. Still...beggars can't be choosers and we can't have empty units come opening day.
[quote][p][bold]GroundhogDay[/bold] wrote: How underwhelming. Not a huge fan of chains generally but this selection is very mediocre so far. Why not Wagamama, Giraffe, Bill's, Jamie's. Fingers crossed the re-vamping of the Outlet Village food hall might improve things...[/p][/quote]Couldn't agree more! As far as chains go, Wagamama and the Jamie's brand would be a big step in the right direction for adding modern, contemporary eating in Swindon. Still...beggars can't be choosers and we can't have empty units come opening day. SlantedView

2:47pm Tue 10 Dec 13

adsinibiza says...

GroundhogDay wrote:
How underwhelming. Not a huge fan of chains generally but this selection is very mediocre so far. Why not Wagamama, Giraffe, Bill's, Jamie's. Fingers crossed the re-vamping of the Outlet Village food hall might improve things...
Quite agree with the sentiment - but has Swindon rea;;y got the ability to attract the other brand names you mention?

And whilst it could be better - it is much better than what is curently on offer in the town centre
[quote][p][bold]GroundhogDay[/bold] wrote: How underwhelming. Not a huge fan of chains generally but this selection is very mediocre so far. Why not Wagamama, Giraffe, Bill's, Jamie's. Fingers crossed the re-vamping of the Outlet Village food hall might improve things...[/p][/quote]Quite agree with the sentiment - but has Swindon rea;;y got the ability to attract the other brand names you mention? And whilst it could be better - it is much better than what is curently on offer in the town centre adsinibiza

5:02pm Tue 10 Dec 13

Al Smith says...

Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.
Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex. Al Smith

6:54pm Tue 10 Dec 13

Ringer says...

Al Smith wrote:
Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.
Agreed. The restaurants so far announced are mid-range and at least bring something to the town that's previously not been available.

Never really understood the attraction of Wagamama, noodles must be just about the most boring and bland food you could buy, and it looks as though Jamie's Italian (not that we need another Italian) will be coming to Old Town in any case.

Bill's would be good but the already announced Coal Bar & Grill is very similar.

The only slightly strange aspect is having Prezzo and Ask in the same complex when they're essentially the same thing.
[quote][p][bold]Al Smith[/bold] wrote: Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.[/p][/quote]Agreed. The restaurants so far announced are mid-range and at least bring something to the town that's previously not been available. Never really understood the attraction of Wagamama, noodles must be just about the most boring and bland food you could buy, and it looks as though Jamie's Italian (not that we need another Italian) will be coming to Old Town in any case. Bill's would be good but the already announced Coal Bar & Grill is very similar. The only slightly strange aspect is having Prezzo and Ask in the same complex when they're essentially the same thing. Ringer

9:25pm Tue 10 Dec 13

roberto5 says...

Ringer wrote:
Al Smith wrote:
Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.
Agreed. The restaurants so far announced are mid-range and at least bring something to the town that's previously not been available.

Never really understood the attraction of Wagamama, noodles must be just about the most boring and bland food you could buy, and it looks as though Jamie's Italian (not that we need another Italian) will be coming to Old Town in any case.

Bill's would be good but the already announced Coal Bar & Grill is very similar.

The only slightly strange aspect is having Prezzo and Ask in the same complex when they're essentially the same thing.
They are literally right next to each other in Marlborough, ASK and Prezzo, both great restaurants.
[quote][p][bold]Ringer[/bold] wrote: [quote][p][bold]Al Smith[/bold] wrote: Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.[/p][/quote]Agreed. The restaurants so far announced are mid-range and at least bring something to the town that's previously not been available. Never really understood the attraction of Wagamama, noodles must be just about the most boring and bland food you could buy, and it looks as though Jamie's Italian (not that we need another Italian) will be coming to Old Town in any case. Bill's would be good but the already announced Coal Bar & Grill is very similar. The only slightly strange aspect is having Prezzo and Ask in the same complex when they're essentially the same thing.[/p][/quote]They are literally right next to each other in Marlborough, ASK and Prezzo, both great restaurants. roberto5

10:52pm Tue 10 Dec 13

GroundhogDay says...

Ringer wrote:
Al Smith wrote:
Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.
Agreed. The restaurants so far announced are mid-range and at least bring something to the town that's previously not been available.

Never really understood the attraction of Wagamama, noodles must be just about the most boring and bland food you could buy, and it looks as though Jamie's Italian (not that we need another Italian) will be coming to Old Town in any case.

Bill's would be good but the already announced Coal Bar & Grill is very similar.

The only slightly strange aspect is having Prezzo and Ask in the same complex when they're essentially the same thing.
Do you have any info on Jamie's in Old Town? There's been plenty of unsubstantiated rumours in the Adver for well over a year. I'm pretty sceptical but would happily be proven wrong.
[quote][p][bold]Ringer[/bold] wrote: [quote][p][bold]Al Smith[/bold] wrote: Wow, so much negativity. Personally I'd say the restaurants are about right for a cinema complex.[/p][/quote]Agreed. The restaurants so far announced are mid-range and at least bring something to the town that's previously not been available. Never really understood the attraction of Wagamama, noodles must be just about the most boring and bland food you could buy, and it looks as though Jamie's Italian (not that we need another Italian) will be coming to Old Town in any case. Bill's would be good but the already announced Coal Bar & Grill is very similar. The only slightly strange aspect is having Prezzo and Ask in the same complex when they're essentially the same thing.[/p][/quote]Do you have any info on Jamie's in Old Town? There's been plenty of unsubstantiated rumours in the Adver for well over a year. I'm pretty sceptical but would happily be proven wrong. GroundhogDay

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