Pop up shop for Chippenham's Emery Gate centre

This Is Wiltshire: Rebecca Harris, front left, Niakita Bye, Alex Murray and Dan Gregory, Vic O'Brien back left, and Ellie Gill getting the new store ready Rebecca Harris, front left, Niakita Bye, Alex Murray and Dan Gregory, Vic O'Brien back left, and Ellie Gill getting the new store ready

A new pop-up shop is soon to breathe fresh life into Chippenham’s Emery Gate shopping centre.


The idea for the shop, which will sell ethical local products, was dreamed up by four friends hoping to put their knowledge and experience of enterprise to the test.


Dan Gregory, who specialises in social enterprise, and Ellie Gill, responsible for the running of markets around Wiltshire, teamed up with Chippenham residents Vic O’Brien and Alex Murray to make their vision come to life.
Now the shop, which will be called Pop Shop Wiltshire, will be officially opened in mid-October.


Mr Gregory said: “We all want this a lot, and in our spare time, we’ve worked to make it a reality.


“At the moment, we’re really hoping to create something that will provide work. We want to provide a new model for other to take on in other towns. It may be that Ellie, or someone else, works in the shop initially, but ultimately we want to provide enterprise opportunities for other people. It’s important for us that we create something ethical and helpful too.”
 

Already, a group of 18 to 23-year-olds from Job Centre Plus have started to work in the unit in Emery Gate, which the team say will provide them with valuable work experience for their CVs.


Mr Gregory said the shop will be stocked with locally-provided products.
“We’re looking at, for example, things made by Wiltshire Wood Recycling, or chillis grown at the Wiltshire Chilli Farm,” he said.


“We really want to support the people in the area who have their own businesses.”


Mr Gregory said the group aims to show how the town's retail offer may be developed, and also help engage young people who may have entrepreneurial hopes but little confidence, experience or financial backing.
Mrs Gill, who runs Marlborough Community Market, said: “We are aiming to open the doors by October 13, but the hope is that the official opening will be on October 18.


“We’re very much hoping that MP Duncan Hames will come along to support us. It’s a very exciting venture and we’re looking forward to getting started.”

Comments (8)

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5:21pm Mon 8 Oct 12

Grumpy of Calne. says...

So it's a farm shop in the middle of Chippenham! Will it be over priced like most farm shops and farmers markets.
So it's a farm shop in the middle of Chippenham! Will it be over priced like most farm shops and farmers markets. Grumpy of Calne.
  • Score: 0

7:34pm Mon 8 Oct 12

mjhudston says...

Grumpy of Calne. wrote:
So it's a farm shop in the middle of Chippenham! Will it be over priced like most farm shops and farmers markets.
Well it could be worse. It could be a Charity shop, coffee house or a Mobile phone shop.
[quote][p][bold]Grumpy of Calne.[/bold] wrote: So it's a farm shop in the middle of Chippenham! Will it be over priced like most farm shops and farmers markets.[/p][/quote]Well it could be worse. It could be a Charity shop, coffee house or a Mobile phone shop. mjhudston
  • Score: 0

9:15pm Mon 8 Oct 12

Paul Tucker says...

mjhudston says..."...it could be worse. It could be a Charity shop, coffee house or a Mobile phone shop"..
Well, it's not so how about a positive comment for a change? It has to better than an empty shop doesn't it?
mjhudston says..."...it could be worse. It could be a Charity shop, coffee house or a Mobile phone shop".. Well, it's not so how about a positive comment for a change? It has to better than an empty shop doesn't it? Paul Tucker
  • Score: 0

5:45pm Tue 9 Oct 12

RobinsTalk says...

Whether or not it will be a success, only time will tell but good luck to all those involved with the project.
Whether or not it will be a success, only time will tell but good luck to all those involved with the project. RobinsTalk
  • Score: 0

6:28pm Wed 10 Oct 12

Roy-Orbit of Chippenham says...

What about having a cake shop selling cakes that cake making people have made and want to sell in a cake shop, selling just cakes and nothing but cakes, expensively.

Oh no, that didn't go well either did it.

Excuse me, I've got a cake to eat, from Gregg's. It's not bad for the price.
What about having a cake shop selling cakes that cake making people have made and want to sell in a cake shop, selling just cakes and nothing but cakes, expensively. Oh no, that didn't go well either did it. Excuse me, I've got a cake to eat, from Gregg's. It's not bad for the price. Roy-Orbit of Chippenham
  • Score: 0

3:55pm Fri 12 Oct 12

lordbuckethead says...

Thanks for the input Roy.

Well I'd say an interesting and welcome addition to the coffee shop/phone shop/charity shop dominated face of Chippenham high street.

It might even work, and be a sustainable business, provide some much needed local employment, and be a viable outlet for local suppliers.

Is that such a bad thing?

Brilliant effort and best of luck to all those involved.
Thanks for the input Roy. Well I'd say an interesting and welcome addition to the coffee shop/phone shop/charity shop dominated face of Chippenham high street. It might even work, and be a sustainable business, provide some much needed local employment, and be a viable outlet for local suppliers. Is that such a bad thing? Brilliant effort and best of luck to all those involved. lordbuckethead
  • Score: 0

8:00am Sat 13 Oct 12

commonasmuck says...

Grumpy of Calne. wrote:
So it's a farm shop in the middle of Chippenham! Will it be over priced like most farm shops and farmers markets.
Same old "grumpy", never anything positive to say about anything. Good luck to them I say, nice to see someone getting off their as--- and trying something.
[quote][p][bold]Grumpy of Calne.[/bold] wrote: So it's a farm shop in the middle of Chippenham! Will it be over priced like most farm shops and farmers markets.[/p][/quote]Same old "grumpy", never anything positive to say about anything. Good luck to them I say, nice to see someone getting off their as--- and trying something. commonasmuck
  • Score: 0

7:21pm Sat 13 Oct 12

Hardens says...

Good luck to all involved, we need some new life in the town centre, I will certainly pay you a visit...
Good luck to all involved, we need some new life in the town centre, I will certainly pay you a visit... Hardens
  • Score: 0

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