A FREE discount and offers scheme for town centre shops has relaunched.

The inSwindon Business Improvement District brought back its money-saving Loyalty Club scheme earlier this week.

The scheme provides exclusive discounts and offers in more than 60 stores across the Swindon town centre, and is free to Swindon residents, employees and visitors.

Chief executive of jnSwindon BID Di Powell said: “We want to encourage as many people as possible to join up and become a member. The more members we have, the bigger and better offers our stores will provide. Everybody is savvy these days and wants the best offer available.

"We aim to encourage more footfall and return visitors in a drive to encourage more High Street support and to promote Shop Local. It's important to remember that 60p of every £1 spent locally is reinvested back in to the local economy."

There are other benefits to joining the Loyalty Club which include invitations to exclusive shopping events, free birthday treats and taking part in the scheme’s focus groups.

To join, visit www.swindontowncentre.co.uk and click the Join our Loyalty Club button or go to the inSwindon town centre BID Facebook page for more information.